Strategy in Action

The Strategy in Action System is a breakthrough in modern business strategy — combining best practice strategic frameworks, intelligent software, real-time AI insights and expert facilitation to transform ambition into results.

Built for clarity, accountability and impact, it turns strategy into a live system embedded in the rhythm of a business. Trusted by global leaders – from cutting-edge manufacturers to Super Bowl winning teams – it’s how top organisations make strategy deliver real results.

This course will teach you how to formulate, plan, and execute a successful organisational strategy. But what is Strategy? It is a set of coordinated, sustainable and creative actions performed by a coalition of people that aim at creating value.

In this course, you will follow a structured approach to define what the future of your organisation should look like and how you can achieve it. After completing the course you will be able to:

• Formulate inspiring vision statement and mission statements and translate them into long-term KPIs, which will guide your organisation’s strategic direction
• Analyse your financial position and assess your internal capabilities against competitors to identify your core competencies (strengths) and areas for further investment (weaknesses)
• Assess the dynamics in the markets you currently serve and identify the risks (threats) that might emerge in them
• Identify the adjacent and new markets your organisation could expand into and quantify the potential (opportunities) for growth
• Leverage your SWOT to define the strategic priorities that will ensure your organisation’s long-term sustainable growth

While the course’s learning outcomes are enhanced by going through it in parallel with your journey through the Strategy in Action Platform, the course introduces fundamental strategic and management theories, which are central to every business leader’s toolkit..